{"product_id":"alterna-professional-color-hold-5-1-oz","title":"Professional Color Hold Treatment for Vibrant Color Maintenance","description":"\u003cp\u003ePreserve your salon-fresh color with \u003cstrong\u003eAlterna Professional Color Hold\u003c\/strong\u003e, a premium treatment engineered for those who refuse to compromise on vibrancy. This professional-only formula is clinically proven to deliver over 10x better color intensity and significantly improved grey coverage after just 28 days of use. Designed to act as a shield, it protects your color-treated hair from fading while providing long-lasting hold and exceptional manageability.\u003c\/p\u003e\u003cp\u003eNot only does this treatment extend the life of your color, but it also imparts a stunning, healthy shine, ensuring your hair looks as vibrant as the day you left the salon. Formulated with transparency in mind, this product is gluten-free and biodegradable, making it a conscious choice for your professional hair care regimen.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically Proven:\u003c\/strong\u003e 10x better color intensity and grey coverage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Hold:\u003c\/strong\u003e Keeps hair manageable and styled throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Friendly:\u003c\/strong\u003e Gluten-free and biodegradable formula.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e Apply as directed by a professional to ensure deep penetration and optimal color preservation. Focus on areas where color vibrancy is most desired.\u003c\/p\u003e","brand":"Vip Extensions","offers":[{"title":"Default Title","offer_id":44011026350167,"sku":"823361H","price":17.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/5943\/1255\/files\/alterna-professional-color-hold-size-51-oz-3527754.png?v=1783215526","url":"https:\/\/getcasualchic.com\/products\/alterna-professional-color-hold-5-1-oz","provider":"Casual Chic Shop","version":"1.0","type":"link"}