{"product_id":"wella-professionals-illumina-permanent-hair-color-5-71","title":"Illumina Permanent Hair Color 5\/71, 2 oz Professional Creme","description":"\u003cp\u003eDiscover the art of light with \u003cstrong\u003eWella Professionals Illumina 5\/71\u003c\/strong\u003e. This permanent creme hair color is formulated to provide exceptional, multidimensional color with a luminous finish that reflects light from within. If you are looking to achieve a sophisticated, multi-tonal result with a healthy-looking shine, this is your go-to solution.\u003c\/p\u003e\u003cp\u003eThis professional-grade dye not only delivers long-lasting, true-to-tone color but also deeply nourishes the hair during the coloring process. The result? Hair that looks visibly healthier, feels silkier, and boasts an enviable, light-catching glow. Designed for licensed professionals, this formula ensures predictable, brilliant results every time.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Highlights:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLuminous Results:\u003c\/strong\u003e Unique formula enhances light reflection for incredible shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMultidimensional Tone:\u003c\/strong\u003e Achieves a natural-looking, complex color finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting:\u003c\/strong\u003e Permanent color that stays vibrant and true.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Creme Texture:\u003c\/strong\u003e Easy to mix and apply for precise, beautiful color application.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEmbrace a permanent color transformation that treats your hair with the care it deserves. Perfect for those who refuse to compromise between vibrant pigment and the health of their hair.\u003c\/p\u003e","brand":"Vip Extensions","offers":[{"title":"Default Title","offer_id":44011017797719,"sku":"B832498","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/5943\/1255\/files\/s-l1600_83309c1f-dd3b-44fa-b3d2-ae52f443c9e7.jpg?v=1783214973","url":"https:\/\/getcasualchic.com\/products\/wella-professionals-illumina-permanent-hair-color-5-71","provider":"Casual Chic Shop","version":"1.0","type":"link"}